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Wag'N O2 Fur Life is an educational and public safety company dedicated to providing pet oxygen masks to first responders across North America to help them save animal lives following structural fires.


Short Term Goal:
Place 1 pet oxygen mask kit in every Fire and EMS Department across North America.
Medium Term Goal:
Place 1 pet oxygen mask kit in every Fire and EMS Vehicle across North America.
Long term goal:
Sustainability of the program through product development, parts replacement, training and awareness.


•In the United States alone, as of 2013, there are 29,727 fire departments and fire protection districts spread out in over 58,750 stations.
Source: NFPA

• There are 78,258 credentialed EMS vehicles in the U.S.
Source: 2011 survey conducted by the National Association of State EMS Officials.

• As reported by the National Fire Protection Association, there were 1,342,000 fires per year in 2016 reported in the United States, 3,390 civilian deaths, 14,650 civilian injuries, and $10.6 billion in property damage. Of those, 475,500 were structure fires, causing 2,950 civilian deaths, 12,775 civilian injuries, and $7.9 billion in property damage.

In 2016, one civilian fire injury was reported every 34 minutes. One civilian fire death occurred every 2 hours and 35 minutes. Published US and Canadian Government Statistics. Source: Click HERE

• 68% of U.S. households own at least one pet. That equates to 84.6 million pets (minimum) that deserve lifesaving in the event of a home fire or catastrophe.
Source: 2017-2018 APPA National Pet Owners Survey.


Since its inception in 2008, the Wag'N O2 Fur Life Program has provided over 13,243 pet oxygen masks kits to more than 5,083 Fire & EMS departments in North America. With the help of generous individuals and corporate partners, we estimate that up to 10,000 Fire Departments and 2,500 EMS Vehicles have now acquired at least 1 pet oxygen mask kit.

While those numbers are impressive, that's just 33.64% Fire Departments and roughly 3.19 % of EMS Vehicles in the United States!*

As you can see, there is still much more work to do in getting every department outfitted with pet lifesaving oxygen masks. 

So Let's Keep Wag'N!

Each Wag'N O2 Fur Life Kit Now Offers More!

Thank you for supporting your local first responders and our mission of helping them save more pets lives! 

Because the pet's life they save may be your own.™

Semper Wag'N —

Ines de Pablo - Founder, Owner & CEO

Wag'N O2 Fur Life® is a registered trademark of Wag'N O2 Fur Life, LLC

* Since the NFPA and the National Fire Department Census estimates vary greatly please keep in mind that this assessment is provided based solely on publicly available data. Data on this page last updated on Jan 12, 2018.