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Wag'N O2 Fur Life is an educational and public safety company dedicated to providing pet oxygen masks to first responders across North America to help them save animal lives following structural fires.


Short Term Goal:
Place 1 pet oxygen mask kit in every Fire and EMS Department across North America.
Medium Term Goal:
Place 1 pet oxygen mask kit in every Fire and EMS Vehicle across North America.
Long term goal:
Sustainability of the program through product development, parts replacement, training and awareness.


•In the United States alone, as of 2020, there are 29,452 fire departments and fire protection districts spread out in over 54,600 stations.
Source: NFPA

• There are 78,258 credentialed EMS vehicles in the U.S.
Source: 2011 survey conducted by the National Association of State EMS Officials.

• As reported by the National Fire Protection Association, fire departments responded to fire departments responded to an estimated 1,319,500 fires in 2017. These fires resulted in 3,400 civilian fire fatalities, 14,670 civilian fire injuries and an estimated $23 billion in direct property loss (this figure includes a $10 billion loss in Northern California wildfires).

In 2017, one civilian fire injury was reported every 36 minutes. One civilian fire death occurred every 2 hours and 34 minutes. Published NFPA Report: Fire Loss In the US During 2017. Source: Click HERE

• 66% of U.S. households own at least one pet. That equates to 86.9 million pets (minimum) that deserve lifesaving in the event of a home fire or catastrophe.
Source: 2023-2024 APPA National Pet Owners Survey.


Since its inception in 2008, the Wag'N O2 Fur Life Program has provided over 13,000 pet oxygen masks kits to more than 5,250 Fire & EMS departments in North America. With the help of generous individuals and corporate partners, we estimate that up to 10,500 Fire Departments and 2,700 EMS Vehicles have now acquired at least 1 pet oxygen mask kit.

While those numbers are impressive, that's just 35.21% of Fire Departments and roughly 3.45 % of EMS Vehicles in the United States!*

As you can see, there is still much more work to do in getting every department outfitted with pet lifesaving oxygen masks. 

So Let's Keep Wag'N!

Each Wag'N O2 Fur Life Kit Now Offers More!

Thank you for supporting your local first responders and our mission of helping them save more pets lives! 

Because the pet's life they save may be your own.™

Semper Wag'N —

Ines de Pablo - Founder, Owner & CEO

Wag'N O2 Fur Life® is a registered trademark of Wag'N O2 Fur Life, LLC

* Since the NFPA and the National Fire Department Census estimates vary greatly please keep in mind that this assessment is provided based solely on publicly available data. Data on this page last updated on April 5, 2021.